I am a mixed-method researcher and business intelligence manager with extensive consulting experience.

Throughout my career, I have successfully led over 100 analytics research projects for various clients, contributing to an average annual client revenue of $4.3 million. My expertise in primary and secondary market research, combined with behavioral sciences, strengthens clients' corporate positioning and communication strategies, enabling effective connection and engagement with diverse target audiences.

Skills & Tools

Audience Intelligence
↳ Brandwatch
↳ Netbase Quid
↳ Muck Rack
↳ AlphaSense

Primary Market Research
↳ Survey Design & Analysis 
↳ Stakeholder Interviews 

Competitive Analysis

Brand Positioning

Go-to-Market Strategy

Education

Master of Behavioral and Decision Sciences
University of Pennsylvania Philadelphia, PA (2019)

Bachelor of Science in International Business
University of San Francisco
San Francisco, CA (2016)
Summa Cum Laude

languages

French (Native)
English (Fluent)

Work Experience

Integrated Intelligence Manager

Real Chemistry, New York, NY

2020 - 2024

  • Led over 110 market research projects for more than 60 healthcare clients, enhancing their corporate and brand positioning strategies, and generating an average of $4.3 million in yearly client revenue 

  • Successfully partnered with cross-functional teams and delivered multiple complex projects simultaneously with great attention to detail, ensuring timely completion and high-quality deliverables 

  • Cultivated strong, trust-based client relationships by proactively adapting to evolving needs, driving future revenue growth through strategic offerings, including consumer mapping, competitive audit, brand positioning, conference monitoring, and crisis management support 

  • Collaborated with Data Science and IT teams to develop and enhance tools and processes, and integrating AI throughout projects lifecycle to optimize efficiency and improve internal stakeholder experience 

  • Managed and mentored junior analysts, fostering their professional growth and improving overall team effectiveness through strategic guidance and support

Research Assistant

University of Pennsylvania, Philadelphia, PA

2018 - 2019

  • Guided UNICEF in conducting interventions focused on improving children's well-being through survey design and implementation 

  • Managed IRB submission, ensured study compliance, and collaborated with various stakeholders, including government officials and NGOs, for successful survey implementation on 5,000 census-selected respondents 

  • Cleaned and analyzed survey data using R, identifying key social behaviors, and proposed targeted interventions based on findings

Business Intelligence Analyst 

Alsid, Paris France

2017

  • Conducted comprehensive market research projects for senior management to gain insights into the cybersecurity landscape and key stakeholders in the field 

  • Supported the development of Alsid's SaaS product go-to-market strategy by translating complex data into clear, actionable recommendations 

  • Partnered with product, marketing, and sales teams to align data insights with business goals, driving collaborative efforts to enhance customer experience

Marketing & Business Development Intern 

Giving Assistant, San Francisco, CA

2016-2017

  • Delivered actionable business recommendations through comprehensive analyses and data storytelling, contributing to the growth and health of brand partnerships 

  • Built business development and marketing initiatives, including ad space, email newsletter, and SEM 

  • Used data visualization (Tableau) to develop quarterly global assessments that helped revamp overall marketing strategy for 2017